Brand Partnership
Brands in the trees.
Sponsorship tiers and product-placement packages designed for THE WOODS. Clear deliverables. Transparent ranges. Custom activations on request.
Partnership Tiers
Choose your footprint.
Flagship
Single-Brand Series Billing
Presenting Sponsor
$750K – $1.5M
- ▸Series title-card lockup: “THE WOODS, presented by [Brand]”
- ▸Category exclusivity across all 5 seasons
- ▸Custom 15s opening billboard + end-card ownership on every episode
- ▸4 branded episodes per season with first-look script approval
- ▸60+ social cutdowns (TikTok / Reels / Shorts) with brand lockup
- ▸Cast talent: 40 hours/year for shoots, socials, and events
- ▸Full IP licensing for retail, OOH, and paid-media co-op
Per Season
Season Sponsor
$250K – $500K
- ▸Season-level lockup: “Season X, sponsored by [Brand]”
- ▸End-card ownership across all episodes in the season
- ▸2 branded episodes with in-narrative integration
- ▸20+ social cutdowns tied to season launch
- ▸Cast talent: 15 hours for shoots and social
- ▸Licensed stills + BTS for brand channels
Per Episode
Episode Sponsor
$35K – $75K
- ▸Custom opening billboard (5–10s)
- ▸15–30s in-narrative brand integration
- ▸End-card lockup with call-to-action
- ▸3–5 social cutdowns from the episode
- ▸Performance report: views, completion, share velocity
Per Placement / Arc
Product Placement
$10K – $50K
- ▸Hero-shot product placement written into the script
- ▸Character-owned prop tied to a specific arc (wardrobe, gear, vehicle, tech, beverage)
- ▸Optional dialogue callout with talent approval
- ▸1–2 social cutdowns featuring the placement
- ▸Licensed stills for brand use
Ranges reflect a five-season commitment. Multi-tier bundles and custom activations negotiated per brand.
FAQ
How brands live inside The Woods.
Question
What sponsorship tiers are available?
Presenting Sponsor (single-brand series billing), Season Sponsor (per-season lockups and end-card ownership), and Episode Sponsors (per-episode integration + branded intros). Each tier includes on-screen credit, social cutdowns, and cast talent usage rights.
Question
How does product placement work inside the story?
Placements are written into the script — not bolted on. Vehicles, apparel, tech, beverages, and lifestyle brands can live inside key scenes (the cabin, the campfire, the loop clearing) with hero shots, dialogue callouts, or character-owned props tied to specific arcs.
Question
Can brands sponsor a specific character or storyline?
Yes. Character-driven integrations let a brand ride with Jason, Andy, Pixie, Thomas, or Nick across their arc — wardrobe, gear, and signature props. Storyline sponsorships align a brand to a season theme (survival, memory, sacrifice) with matching promo campaigns.
Question
What does a branded episode include?
A branded episode delivers custom opening billboard, 15–30s in-narrative integration, end-card lockup, social cutdowns for TikTok/Reels/Shorts, and paid-media co-op. Brands receive first-look approval on script beats featuring their product.
Question
What performance metrics do sponsors receive?
Weekly reporting across platform views, episode completion rate, watch-time, share/save velocity, and branded-lift studies. Vertical drama averages 70%+ per-episode completion, so integrations get seen — not skipped.
Question
How do brands activate off-platform?
Sponsors receive licensed stills, BTS content, cast talent hours for social, and rights to use series IP in retail, in-store, and paid social. Cross-promo bundles with launch events and creator partnerships are available at the Presenting and Season tiers.